In the latest ad for the Toyota HiLux, a family that owns multiple generations of the venerable pickup receives a disturbing visit. It’s time for another Rate This Ad, this time coming to us all the way from Australia. This one is titled “An Unbreakable Connection” and arrives just in time for Halloween.
It’s a dark and stormy night. There’s something strange in the neighborhood. In a large old house there’s creaking floors, drawers opening by themselves, and the dog seems to know something’s afoot. It plays like a horror movie. But instead of haunting the house, the ghost dad returns only to go for one last drive in his beloved mid-80s double-cab HiLux.
It’s mildly amusing, but not quite as funny as the fact that the already-dead patriarch feels the need to buckle his seat belt before driving off. However, we are pleased to know that the “Oh, what a feeling” jump lives on in Toyota ads down under.