Tag Archives: Ryu Asada

EVENTS: Ryu Asada Memorial Drive and Fundraiser

Ryu Asada was loved. By his family, by his friends, by his colleagues, and by the 200 people that showed up with a week’s notice to celebrate his life. The venerated Hot Wheels and Matchbox designer was taken from all … Continue reading

Posted in events | Tagged , , , , , , , , , , , , , , , , , , , , , , | 19 Comments

Ryu Asada Memorial Drive + Fundraiser announcement

Please come out and help us honor a great man and support a great charity. Click here for details. ?

Posted in Legends | Tagged , , | 6 Comments

QotW: What’s the story behind your first car?

Remember your first car? No, not that one, your first car. It was probably three inches long, made of diecast metal, and ran on childhood dreams. Think of the way it felt in your hand, how fast it rolled, how … Continue reading

Posted in Question of the Week | Tagged , , | 19 Comments

RIP Ryu Asada, Hot Wheels designer, 1978—2021

Ryu Asada, beloved designer of Hot Wheels and Matchbox cars, has passed away after a hard-fought battle with cancer. He was 42 years old. Ryu was immensely talented and instrumental in bringing a multitude of well-loved cars to the Hot … Continue reading

Posted in Legends, minicars | Tagged , , , | 23 Comments

MINICARS: The second color of the Hot Wheels Prelude is a tribute to Electron Blue Pearl

One of the most anticipated Hot Wheels castings of this year has been the fifth-generation Honda Prelude. We showed you the prototype last October, and Hot Wheels’ design team has revealed the first color, silver. Now, they’ve given us some … Continue reading

Posted in minicars | Tagged , , , , | 6 Comments

NEWS: Honda releases retro StepVan-inspired N-WGN

At a glance the all-new Honda N-WGN might look like any number of kei vans zipping along the streets of Japan, but the design is actually much more clever. It’s never explicitly mentioned in Honda’s 1800-word press release, but Hondaheads … Continue reading

Posted in Next Version | Tagged , , , , | 6 Comments

MINICARS: The new Matchbox Subaru SVX was a designer’s dream

Hot Wheels designer and Osaka native Ryu Asada is beloved around the world for infusing the popular toy car line with brilliant Honda castings. With his catch phrase “Honda for life!” Ryu has not only been responsible for the majority … Continue reading

Posted in minicars | Tagged , , , | 9 Comments

MINICARS: Subaru SVX and Sambar, Honda S2000, Nissan trucks join Matchbox lineup in 2019

The annual Matchbox convention took place last weekend in Albuquerque, New Mexico. This is where the diecast brand has traditionally revealed the new cars to appear in next year’s lineup. As it turns out, in 2019 there will be several … Continue reading

Posted in minicars | Tagged , , , , , , , , , , , , | 1 Comment

50 YEAR CLUB: Hot Wheels celebrates half a century of toy cars

Fifty years ago today, the world was introduced to what just might be the most influential cars ever made. The automotive world was forever changed on May 18, 1968 when Mattel introduced the Hot Wheels brand of toy cars to … Continue reading

Posted in 50 Year Club, Hot Wheels, minicars | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 10 Comments

MINICARS: Hot Wheels designer Ryu Asada talks about his cars, career, and his love for Hondas

“Honda for Life” is the motto of Ryu Asada, star designer at Hot Wheels. Born in Osaka, Japan and a lover of cars since infancy, he’s the man responsible for the Hot Wheels CRX, S2000, EF Civic, 1990 NSX, Integra and … Continue reading

Posted in minicars | Tagged , , , , , , , , , , , , , , , , , | 16 Comments

ART CORNER: The superdeformed model kits of Ryu Asada

Most of you know the name Ryu Asada from his work at Mattel designing hit diecast cars. The talented and creative veteran of both the Matchbox and Hot Wheels brands as penned some truly memorable castings, including JNC favorites like the Honda CRX, EF Civic, ’90 Acura NSX, and ’72 … Continue reading

Posted in Art Corner | Tagged , , , , , , , , , , , , , , , | 6 Comments

MINICARS: 2016 Hot Wheels Custom Acura Integra

At the recent annual Hot Wheels convention in Los Angeles, a new model was quietly revealed for 2016. It’s not quite nostalgic yet, but the Acura Integra was a long time coming.

Posted in Uncategorized | Tagged , , , , , , | 7 Comments

EVENTS: 2014 Japanese Classic Car Show, Part 09 — Editors’ Picks

Each year as part of our Japanese Classic Car Show coverage, we pick our favorites to highlight. We had six members of the JNC team at the show this year, plus one car that we voted on collectively to give the JNC Award. Here’s what we chose. 

Posted in events | Tagged , , , , , , , , , , , , , , , , , , , , , , | 17 Comments

EVENTS: 2014 Japanese Classic Car Show, Part 02 — JDM

As long-time readers know, the Japanese domestic market was stocked with stunning machinery that never made it to our shores. The Japanese Classic Car Show is likely the only place in the western hemisphere where you can see so many of … Continue reading

Posted in events | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 18 Comments

PROFILES: Touring Osaka in a Seibu Keisatsu Skyline

Driving through Japan in a red-on-black DR30 Skyline festooned with emergency lights is akin to prowling rural Georgia in an orange ’69 Dodge Charger. Or Miami in a white Testarossa. Or Los Angeles in a black ’82 Firebird with a … Continue reading

Posted in nissan, profiles, Uncategorized, Video Games | Tagged , , , , , , , , , , , , , , , , , , , | 19 Comments

MINICARS: 2014 Hot Wheels Honda Civic EF

We had mentioned before that 2014 was going to be a banner year for nostalgics in the Hot Wheels lineup, and here’s the latest proof. Hot on the heels of the new Hot Wheels X JNC Datsun 620 comes the … Continue reading

Posted in honda, minicars | Tagged , , , , | 17 Comments