Tag Archives: nsx

Bake some quarantine treats with these car-shaped cookie cutters

We know being trapped at home can be boring, and not all of us can use this time in the garage. Luckily, here’s another JNC-themed way to liven up the quarantine and possibly occupy any kids that are climbing the … Continue reading

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PIXELATED: Acura video game matches its graphics with the car’s era

We pooh-poohed Acura’s “Beat That” ad when it came out last October. A video game based on that spot, though? Well, that’s just undeniably cool. Here’s how you can play.

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VIDEO: The year 2000 was still a great year for Japanese sports cars

In the US, we often think of the late 1990s as when the good times came to an end. The flagship Japanese sports cars had left the US market, and automakers began building cars to the preferences of local markets, … Continue reading

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Travis Scott’s new album and videos feature a plethora of Japanese sports cars

When Ryan told me to check out Travis Scott’s new album two days after Christmas, I had to google who he was. A rapper, it turns out. I confess I haven’t actually listened to it, but the cover has caught … Continue reading

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VIDEO: And the best Japanese car of 1995 was…

By 2020 the 25-year threshold of what constitutes a classic car will cut off at 1995. What was the best Japanese car of that year? Back then, Japan’s Best Motoring sought the answer in a series of videos pitting several … Continue reading

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SEMA 2019: Honda had the best booth of the show, and there was even a Chevy in it

There used to be tons of Japanese manufacturers at SEMA. One by one, Mitsubishi, Subaru, Mazda, and Lexus have all pulled out. And in a year that marked the 50th anniversary of Nissan’s two most beloved models and the second … Continue reading

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SEMA 2019, Part 04: More Nihon Steel

It’s really hard to capture everything at a show as big as SEMA, but here are a few more slabs of Nihon Steel we found lurking around. There was everything from slammed sleds to off-road heroes, sometimes both in the … Continue reading

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Tokyo Motor Show: A history of Honda in rap

For the Tokyo Motor Show, Honda released a rap video titled “The Power of Dreams.” We don’t know why, except that it was a collab between Honda and the Japanese rap group Scha Dara Parr, in which they shout out … Continue reading

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Watch some classic Acura sports cars get abused for a mediocre ad

For its last several generation cycles, Acura has been trying to find a brand identity. The cancellation of the Integra/RSX, the long hiatus of the NSX, and the adoption of various corporate grilles haven’t done it any favors. More recently, … Continue reading

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PIXELATED: Honda celebrates 30 years of gaming with new ad

Honda has a new commercial celebrating 30 years of video games. Apparently, the company sponsors a team of professional gamers that is competing in the upcoming League of Legends championships, and released the ad to commemorate the occasion. Can you … Continue reading

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EVENTS: Japanese Automotive Invitational 2019

Now in its second year, the Japanese Automotive Invitational seeks to introduce the idea of collectible Nihon steel to a crowd that considers a 1954 Ferrari 375 MM not classic enough. Located at the Infiniti booth that sits just outside … Continue reading

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EVENTS: Radwood NorCal 2019

Just a week after my colleagues were at SpoCom in SoCal, Radwood returned to its ancestral home in NorCal. The traveling show of 80s and 90s nostalgia started in the Bay Area in 2017, and has been expanding rapidly. There … Continue reading

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NEWS: Acura brings back yellow “heritage color” to the NSX

Acura is bringing back one of the most memorable colors for the NSX: yellow. According to Honda, Spa Yellow, named after the official racing color of Belgium and Circuit de Spa-Francorchamps, was the fifth-most popular color for the first-generation NSX. … Continue reading

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Honda’s past and future machines transform and race in this cool animated ad

The Honda Formula One channel has made a dynamic ad showcasing the company’s wide range of machines. The video is animated in a nifty, high-contrast style, and depicts F1 cars racing and transforming into vehicles as wide-ranging as the Super … Continue reading

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Chicago Auto Show: Acura celebrates 30 years of the NSX

Honda didn’t introduce a new model or updated trim package at the Chicago Auto Show this year. Instead, with champagne-filled flutes passed around to the assembled guests, they celebrated 30 years of the NSX. Honda’s unleashing of its mid-engined wonder … Continue reading

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Chicago Auto Show: How Honda broke the rules with the NSX 30 years ago, and how Ford never forgot

Thirty years ago, Honda went to the Chicago Auto Show to introduce a concept it called New Sports eXperimental. As we all know, the Acura NSX would become one of the best cars ever to emerge from Japan, or from … Continue reading

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Honda celebrates Golden Anniversary in Australia literally

On February 4, 1969, Honda established an official subsidiary in Australia. Honda Australia was founded for the purposes of selling cars, but naturally Honda’s expansive lineup of thoughtfully engineered motorcycles, power equipment, and generators soon spread across the continent like … Continue reading

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NEWS: Honda thinks the sound of revving cars will soothe your baby

Honda has created a plush car that emits the sounds of engines revving in order to soothe crying babies. The Honda Sound Sitter is a stuffed car, but inside is a speaker that plays engine sounds of cars like the … Continue reading

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MOTORSPORT: Eight hours of Honda motorsports festivities

Like Nissan, Honda has its own day-long motorsports festival in December. The Honda Thanks Day, held to show appreciation for its fans, was held last weekend. For those that couldn’t attend, Honda has provided eight hours of livestream footage from … Continue reading

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How five Japanese carmakers chose to represent 1989

Finally for some non-Ghosn news. The Meiji Jingu Classic Car Festival was held in Tokyo over the weekend. This year’s theme was “Japanese Vintage Year 1989,” and though the event was hosted by Toyota, it invited other Japanese automakers to … Continue reading

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