There’s an adage that says once is a fluke, twice is a coincidence, three times is a trend. If that’s the case, then old Toyota Land Cruisers are about to become fashion icons. Just in the last month alone, we’ve seen a trio of advertisements featuring vintage FJs.
In the case of the ad above, there are no less than two FJ40s trekking through the jungle, surrounded by models, which is a pretty good situation to be in actually. This life-sized mural festoons Montgomery Mall in Bethesda, Maryland, heralding the future home of an American Eagle Outfitters franchise. Fluke.
Four weeks later, we spotted the unmistakable grille-ensconced headlights and white cap of an FJ40 peeking out from behind a psychotically happy ginger. The poster adorned the clothing section of a SoCal Target. Coincidence?
Then today this commercial for bing.com was blared at us, in which more Beautiful People™ embark on a road trip in a tan FJ60. Ding ding ding, we have a trend! Have you seen any Cruisers (or nostalgics of any marque) lurking in ads recently?
Great, first that annoying little shitstain from the Sienna commercials, now Hipsters molesting old Landcruisers. Kill me now.
That’s not going to jack the price of them up at all…
I about fell over when I saw the Target one a couple weeks ago. But I also agree with the above comments.
Regarding the “psychotically happy ginger” sitting on the red Fj’s bonnet:there’s a joke there about the girl’s delight and engine vibrations,but I won’t go there…
They say idling engines are the devil’s playthings…
waffle ad in malaysia, featuring datsun fairlady 1500 roadster. owner of the car is a friend and famed for carrying fernando alonso of f1 fame on his car
I swear I’ve seen a vintage Land Cruiser in at least 10 different advertisements in the last year alone… 🙂
photoshop
Is she happy or is it shock because she has one of the spare wheel supports nestled up her a…?
Couldn’t help but notice when Toyota was reeling from the sudden accelleration debacle that their commercials all featured at least one FJ40 when they were talking dependability.