Tag Archives: cm

As part of Star Wars ad campaign, C-3PO and R2-D2 once helped sell Mitsubishi cars in Japan

A long time ago in a galaxy far, far away a couple of droids landed on a remote, unremarkable planet of mostly water. Its primitive inhabitants had yet to discover interstellar travel, but for some reason these advanced droids got … Continue reading

Posted in cm | Tagged , , , , , | 1 Comment

Classic Toyota Celica and Truck appear in 2022 Superbowl commercial

Toyota has released their 2022 Superbowl ad, and it features a couple of classics. Toyota has chosen to focus not on the cars, but on two real-life brothers, Brian and Robin McKeever, who are Olympic and Paralympic medalists. Much of … Continue reading

Posted in cm | Tagged , , , , , , | 1 Comment

That new Nissan Z Superbowl ad is not like the old one at all, because it’s terrible

Nissan misled us big time when they released a trailer for their upcoming Superbowl ad. The trailer promised big stunts and chases with motorcycles, helicopters, and Max Maxian Firebirds, but it wasn’t about that at all. In fact, it’s not … Continue reading

Posted in cm | Tagged , , , | 9 Comments

Let the Toyota Carina ED help you celebrate the Year of the Tiger

Four-door coupes might be all the rage today, but the Toyota Carina ED debuted as one way back in 1985. It was a style-setting car in Japan, a pillarless four-door that shared a platform with the sporty Celica. When the … Continue reading

Posted in cm | Tagged , , , | 4 Comments

2023 Nissan Z Superbowl ad starring Eugene Levy recalls Ridley Scott’s 1990 Z32 TT spot

Nissan has teased its upcoming Superbowl ad starring the 2023 Nissan Z. Called “Thrill Driver”, it also features some human stars in the form of Eugene Levy, Danai Gurira, and Dave Bautista. The bulk of the action, however, appears to … Continue reading

Posted in cm | Tagged , , , , | Leave a comment

Sonny Chiba, actor, action hero, Toyota spokesman, 1939—2021

Legendary Japanese action hero Sonny Chiba died on August 19 of pneumonia resulting from a COVID-19 infection. Known for his on-screen tough-guy persona, he often played martial arts masters, samurai, and yakuza. The actor in such films as The Street … Continue reading

Posted in Legends | Tagged , , , , , , , | 5 Comments

For absolutely no reason for it at all, there’s a Datsun 510 is in this Little Caesar’s ad

In a new Little Caesar’s Pizza commercial, the butt of an orange Datsun 510 peeks in from stage left. It is an example of “oddvertising” and the primary thing featured, in this case a combination telephone-saxophone, is not the thing … Continue reading

Posted in Uncategorized | Tagged , , , , | 6 Comments

Watch some classic Acura sports cars get abused for a mediocre ad

For its last several generation cycles, Acura has been trying to find a brand identity. The cancellation of the Integra/RSX, the long hiatus of the NSX, and the adoption of various corporate grilles haven’t done it any favors. More recently, … Continue reading

Posted in 25 Year Club, cm | Tagged , , , , | 9 Comments

VIDEO: Walk through Toyota history with this new Crown ad

Not content to update a mainstay of Japanese culture with the debut of the new Century last week, Toyota has now unveiled a redesigned version of Japan’s second-most time-honored model, the Crown. The fifteenth generation goes on sale today, marking an … Continue reading

Posted in cm | Tagged , , , , , , , , , , , , , , , , | 11 Comments

VIDEO: Classic car commercials in Australia would be unthinkable in the US

When Ricky told me to check out the Shannons video about the Isuzu Car Club of Australia gathering, I did. But the thing that absolutely blew my mind wasn’t even an Isuzu. It was this classic car insurance ad, which … Continue reading

Posted in cm | Tagged , , , , , , , , | 9 Comments

VIDEO: A Loyale Wagon gets plenty of screen time in this new Subaru ad

Subaru has been putting a lot of old wagons in their recent commercials. And by a lot, we mean two, but it’s still more than what you’d expect to see. In the latest spot, called “Forever Young,” a grandpa and … Continue reading

Posted in cm | Tagged , , , , | 8 Comments

QotW: How excited are you about the new Supra?

Few model names evoke as much zeal as “Supra.” Last week, Toyota finally made it clear that it will revive the name for a new sports car that it unveiled in racing guise at the Geneva Motor Show. It even wore number 90 on the … Continue reading

Posted in Question of the Week | Tagged , | 19 Comments

VIDEO: Subaru, A Life Story on the Line

A new Subaru commercial follows the multiple generations of a family that owns nothing but Subaru wagons. It starts out with a daughter being born and leaving the hospital in a DL.

Posted in cm | Tagged , , , , | 5 Comments

VIDEO: Toyota’s football game ad had some vintage Aichi steel

The unavoidable championship football game that happened Sunday night isn’t a place you’d normally see some vintage Aichi steel, but if you were watching closely during the Superb Owl commercials, you might have caught some in Toyota’s “One Team” spot. 

Posted in cm | Tagged , , , , , , | 8 Comments

VIDEO: Dance through the decades with the Honda Accord

Hey, what better way to declare the pedigree of your products than to show decades’ worth of history? Honda’s latest spot, called “With Every Era,” takes you through Accord generations along with era appropriate song and dance. We’re always happy to see automakers be proud of … Continue reading

Posted in cm | Tagged , , | 3 Comments

KIDNEY, ANYONE? Ridley Scott Super Bowl 300ZX

In 1990 Nissan debuted the Z32 with what was likely one of the most expensive car commercials ever commissioned at the time. They hired the most famous Hollywood sci-fi director in the world, Ridley Scott (of Blade Runner, Alien, and Black Rain fame), aired … Continue reading

Posted in for sale | Tagged , , , , , , | 5 Comments

MARKETWATCH: The rise of Japanese collector cars is duly noted

We realize that here at JNC we sometimes get a bit too otaku for the casual Japanese car enthusiast, with liberal use of chassis codes, Japanese nicknames, and, well, words like otaku. For those of you just joining us, Hagerty Insurance, which … Continue reading

Posted in Uncategorized | Tagged , , , , , | 3 Comments

Behold the bonkers trippiness of these Yellow Hat commercials

Yellow Hat is a nationwide Japanese chain of auto service stores whose ad agency has clearly huffed one exhaust molecule too many. The completely Mr Sparkle-ized ads exist ostensibly to notify you of Yellow Hat’s tire and battery services, but the execution … Continue reading

Posted in cm | Tagged , , , , , | 24 Comments

NEWS: Toyota celebrates 10 million domestic Corolla sales

Over the weekend the humble Toyota Corolla surpassed 10 million in domestic sales, and Toyota Japan released a small video to in honor of the occasion. Of course the Corolla is already entered the record books in late 2013 for racking … Continue reading

Posted in Uncategorized | Tagged , , | 3 Comments

VIDEO: Toyota AE86 unites lonely drivers around the world

Toyota has launched a new ad campaign called “Next One” in Japan, aimed at getting millennials interested in cars and driving. The latest have been a three-part series that tells a tale as old as time itself. Boy likes girl. Girl likes … Continue reading

Posted in cm | Tagged , , , , , , , | 40 Comments