Do not adjust your set. This is a takeover. Nissan’s purchase of a controlling stake in Mitsubishi Motors is now official. Transaction complete. Nissan-Mitsubishi-Renault-Samsung-Dacia-Venucia-Lada Alliance is now one of the top three largest automotive groups in the world. Plants will be optimized, platforms shared, and “significant synegies” “unleashed,” says our Alliance leader Carlos Ghosn, who took inspiration from Agent Smith when he came up with this vlog. Resistance is futile.
Now, if only they’ll give us an S16/Starion with the added dealer networking and capacity.
4b11 powered 370z chassis Starion…..common Ghson, make it a thing!
Will somebody please ask Mr. Ghosn to put the Lancer Evo back into production?
Clarification is needed…Nissan bought a controlling interest in Mitsubishi Motors (三菱自動車工業株式会社), not Mitsubishi Group (三菱グループ), the mega-empire…the cars are just one thing Mitsubishi does.
Right. That’s why it’s there in the first sentence! 🙂
I saw that, but not everyone knows that Mitsubishi is more than one company, and might not realize how massive they are.?
Mitsubishi makes everything! 😀
They even make pencils.
Forever ago, my parents had a can of “Three Diamonds” brand SAUERKRAUT!
Now, if they would just build a modern Datsun 510 with a timing chain that doesn’t stretch…
Mitsubishi cars are a non factor in my part of the country, but Nissan could get me away from Honda with a new rear dive 510 that held up well.
A new 510 is not going to happen. If you mean a mid-size performance sedan, that would be a Maxima. And the compact performance sedan is the new Sentra turbo.
Maxima is a full size car. Mid would be the Altima.
Ah, correct. Don’t think the Maxima is that much larger than the Altima. And Altima is not really performance oriented like Maxima.
No, I want a small performance sedan, like the original 510, with rear wheel drive, not some boring econobox like the Sentra or Altima. With the exception of the Z, the entire Nissan line is about as exciting as watching paint dry.
It’s strange how no one recognized the famous ” All your base are belong to us ” joke reference here. Nice one.
…I thought it was a play on bad “Jenglish” phrasing…
It is, and it’s the reason I clicked on the story!
For the sub-30 crowd, the best 3:44 you’ll spend today:
Thanks Ben, for the flashback; hadn’t watched that in some time!
I see what you did there
Ghosn can you work on bring back the Lancer evolutions
I think what Nissan is preparing to do is use Mitsubishi Motors’ market penetration for the little “kei” cars, and use it globally where the little things could be become popular in crowded conditions in developing markets. Nissan already sells the “Otti”, a rebadged Mitsubishi eK, but the rest of Mitsubishi’s larger car lineup has a very small international market percentage already. Mitsubishi did have a long history of selling their cars rebadged in Malasiya as Proton, their famous tie-up with Hyundai, Chrysler, and cars sold in China. Selling the rescued Lancer Evolution as a competitor to the Subaru WRX wouldn’t be a good use of their resources.
The Oakzaki plant, which has been in operation since the 1960s has been optimized for various sized vehicles, and vehicle production plants worldwide aren’t that numerous, having closed the Australian and the USA plant in Illinois. Okazaki could become a secondary plant used to build popular selling Nissan-Renault vehicles in Asia, with the Mitsubishi brand fading away.
If Mitsubishi stopped selling in America, with their current lineup of the Outlander, Lancer, Mirage and the electric thing, I doubt anyone would notice except for their devoted fan base. Mitsubishi Truck isn’t part of the deal, having already been spun off to Daimler AG, a similar fate with the large Nissan Diesel division now owned by Volvo Trucks.
It is my belief that Nissan will utilize Mitsubishi’s experience in making kei cars to expand that market much the way that Toyota consumed Daihatsu for the same reason. Unfortunately pipe dreams of modern incarnations of Eclipses, Starions, and Evos are just pipe dreams.
I’m tired of this Wor1d Domination crap. Every mall looks the same. Cars are following (That’s why I’m here). Thank god the trucks, busses & Café 1894 aren’t part of the deal. They need to get back to Dakar.
Nissan’s gradual acquisition of Mitsubishi Motors does have global players involved. Mercedes-Benz. The german “kei” car Smart, which has a Mitsubishi engine is made by Mercedes. Nissan and Mercedes is also sharing platforms on Infiniti- branded vehicles, and now Nissan is sharing passenger truck technology with Mercedes, with the X-Class luxury truck. Which means Nissan-Renault-Mitsubishi-Mercedes. The Mitsubishi brand is going away.
The current Smart no longer shares any parts with Mitsubishi – but given it’s a joint venture with Renault (which did most of the engineering work and provides the engines), which obviously is an Alliance partner with Nissan, it’s come full circle anyway!
Incidentally, the Smart Fortwo isn’t strictly a kei car – it’s short and low enough, but too wide, and the engine is above the 660cc limit. The only Smart that officially fell within kei restrictions was the original late-90s 599cc Smart City Coupe.
Actually, I stand corrected – the Smart which fell within kei-car regs was actually called the Smart K, and did so with narrower rear arches than standard. The more you know etc…
Dodge D-50? A bad*** one.