Meet Your New Koreisha Mark

The votes are in and Japan’s National Police Agency has just announced its new Koreisha Mark. The four-color clover, created by a 31-year-old graphic designer from Osaka, was selected as the winner among four proposed symbols. It will replace the familiar “autumn leaf” symbol that has been displayed thusfar on cars driven by those 70 years or older.

The old symbol, which is (and will remain) an integral part of the JNC logo, was deemed by some seniors to be offensive because the orange and yellow autumn leaf represented death. The addition of two shades of green may brighten up the mark, but it also destroys the symmetry that the mark once had with the “spring leaf” beginner driver’s mark, which has no proposed changes.

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9 Responses to Meet Your New Koreisha Mark

  1. zechs says:

    For god’s sake they should have kept the old one.

    But I hope the average elderly will drive faster with that propeller on the back :p

  2. Nigel says:

    Sometimes pollitically correct is just wrong.

  3. tkmeda says:

    they should have just changed the colour of the leaf!

  4. Toyotageek says:

    Can we now consider the old mark to be classified as ‘nostalgic’? 😉

  5. slickwrick says:

    looks like a colorful swastika

  6. Yoda says:

    First thing I saw was the number 8.

  7. Rob says:

    i suddenly have the urge to play uno….

  8. J.Ramirez says:

    No mi gusta para nada!

    I’ll keep my ol’ autumn leaf… it’s a collectors item now!

  9. Sarcasmo says:

    I like the addition of the green to the mix….. although, the new design looks like it belongs on a box of Girl Scout cookies. LOL

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