Datsun 510 Reborn, in Hot Wheels Form

Like, OMG. Back in July, we reported that a vintage import was on its way into the Hot Wheels lineup. Well here it is, the Datsun 510! And it looks fantastic, with a BRE-style front spoiler, fender flares, and perfect proportions. Damn, this is sexy, if a toy car can be such a thing. Click through for more and a rear view.

We’ve loved Hot Wheels since we were in diapers. They’re the best way to amass the car collection you’ve always wanted, but could never afford. The only problem was, there were way too few nostalgics represented. There are probably more Mustang castings than all Toyotas put together.

Fortunately, this is changing, with the addition of the Datsun 240Z and Toyota AE86 Corolla in recent years. There’s even been a retro-inspired Honda F1 racer.

As mentioned in July’s post, we pitched the idea of a Datsun 510 to some of the designers at Mattel during the SEMA show, and we’d like to think that our recommendation had something to do with this. But the truth is, there are tons of fans out there who have been clamoring for the 510 for a long time. We’re just thrilled to see this icon immortalized in die-cast metal, and that the translation to 1:64 scale is true to the original.

You should see this on the pegs in a couple of months.


This post is filed under: datsun, minicar, minicars, nissan.

10 Responses to Datsun 510 Reborn, in Hot Wheels Form

  1. dan says:

    where’s the JNC sticker? =D

  2. Kimico says:

    Nice little toy. It will be nice if they also make the 510 station wagon version.

  3. Toyotageek says:

    This is a sweet happening, and it’s good to see! 🙂 Props to HW for doing this 510!
    But what they really need to do is make an actual line dedicated to Japanese cars – 5 or 6 cars a year, old and new… I think that would make us all happy!

  4. Sr-FairladyZ says:

    So awesome! I’m going to have to break out the mini brushes for this one.

  5. John says:

    I’m definitely going to be combing the stores for the next few months for this car.

  6. 4AGE KE70 says:

    I like the 510 in 1:64 scale but I’m just asking,will it be in worldwide retail stores?I want one Hot Wheels 510 in my collection.

  7. Ariascarlos1990 says:

    What they really need it a line only for datsun! A 620 would be nice!

  8. Ben says:

    Mattel has never been selective about which cars are sold in which parts of the world, so yes, this should be worldwide.

  9. 4AGE KE70 says:

    Is the HW Datsun 510 start to sell in worldwide now? I can’t wait to have it.

  10. TheKevin says:

    I actually have a few of those brown 510s. 1 each for my sons and 1 for myself 😀

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