Category Archives: Showa Snap
Follow vintage Toyotas from factory to family in this 1973 promotional film
In 1973 Toyota released a 20-minute promotional film called “In Small Packages”. It was created to introduce the company and its various models to Americans. Not only is it filled with beautiful footage of Corollas, Celicas, Coronas, and Land Cruisers, … Continue reading
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Tagged a10, a20, carina, celica, corolla, corona, Corona MkII, e20, ex-III, fj40, hilux, land cruiser, te27, toyota
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Tokyo Landscapes circa 1971
In 1971 NHK went around Tokyo documenting scenes of everyday life. The footage shows a vibrant city full of hope and possibility. From children checking out at Mazinger Z toys in a Ginza department store to advertisements for Bruce Lee’s … Continue reading
Cruise through the streets of Tokyo circa 1970
Seeing old cars is one thing, but how about an entire city-full of what are today rare classics? A portable video camera would have been very expensive back in 1970, but luckily someone had the foresight to get one and … Continue reading
Mazda Rotary cars on display in Ginza, circa 1971
The curved glass San’ai Dream Center in Ginza has been a major advertising platform in Tokyo for decades. The building at times has been home to the Nissan Gallery, worn a Mitsubishi triple-diamond logo and, in 1971, hyped Mazda’s latest … Continue reading
Japanese cars of the golden era courtesy of the Shizuoka Prefecture archives
The Shizuoka Prefectural government has an amazing video archive, as it turns out. Footage from the 1950s to the 1970s include a number of short films about public works projects, including the construction of roads. These clips are chock-full of … Continue reading
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Traffic was already a problem in early 1960s Tokyo
Based on the cars, we’d peg this photo as no later than 1963. According to The Guardian the crowded street is located somewhere in Tokyo, and if we’re right about the year only about 5km of the Shuto Expressway would … Continue reading
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SHOWA SNAP: Unicorn Datsun U221 pickup zooms through post-war Tokyo
Showa era images always manage to unearth something of interest. For example, in a photo taken in the late 1950s or early 1960s, we stumbled upon an ultra-rare Datsun U221 pickup. It looks like a coupe at first glance, but … Continue reading
SHOWA SNAP: Traffic in eastern Tokyo circa 1964
We haven’t done a Showa Snap in a while, but this shot of Tokyo from 1964 seemed like a good photo to bring it back with. This shot of eastern Tokyo is another bustling street scene, with buses, streetcars, and … Continue reading
SHOWA SNAP: Nissan Fairlady Z unveiled at Tokyo Motor Show
On October 18, 1969 the motoring world was forever changed when the Nissan Fairlady Z was unveiled at the Tokyo Motor Show. These lucky attendees, who probably all have heads of gray now, got to see it in person. Did … Continue reading
SHOWA SNAP: Metropolitan Expressway Route 4 at Asakasa Mitsuke in the 1970s
In preparation for the 1964 Tokyo Olympics, the Metropolitan Expressway Route 4 Route at Akasaka Mitsuke was rushed to completion. Below the highway, Aoyama Street (National Route 246) intersects with Sotobori Street. Crossing under the right-most branch is the Benkei … Continue reading
SHOWA SNAP: A fleet of convertible Toyota Crowns are ready for the 1964 Tokyo Olympics
We would be in the first week of the 2020 Tokyo Olympics if the coronavirus hadn’t thrown a giant pole vaulter’s bar into the entire world’s plans. The first time Japan’s capital hosted the Olympic Games was back in 1964, … Continue reading
SHOWA SNAP: Oji San-chome, Kita Ward, Tokyo, 1967
At 10:00 am on April 20, 1967, a procession of Shinto priests followed by a brass band opened a pedestrian footbridge over a five-way intersection in Tokyo. This type of blessing ceremony is typical of grand openings in Japan, even … Continue reading
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SHOWA SNAP: Shibuya Crossing, Tokyo, 1974
The Shibuya Crossing, also known as the Shibuya Scramble, is the busiest pedestrian intersection in the world. It’s the intersection Sean’s Evo, Han’s Veilside RX-7, and the Drift King’s Z (digitally) slid through in Fast and Furious: Tokyo Drift, and … Continue reading
SHOWA SNAP: An Isuzu escapes a flood of taxis in 1966 Tokyo
With the popularization of the motorcar by the mid 1960s, Tokyo’s pre-war narrow streets could become quite crowded. Even today, there are many side streets where no sidewalks exist and cars simply whiz by as pedestrians side-step street signs and … Continue reading
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SHOWA SNAP: Everyone come see the brand new 1966 Toyota Corolla
The debut of the Toyota Corolla was a big deal in 1966. Though, it’s quite likely that even Toyota didn’t know how big of a deal the new model would be. The idea was a small but sporty compact that … Continue reading
SHOWA SNAP: A Toyota police car pulls over a Datsun, 1965
Like many cities around the world, traffic has died down dramatically due to stay-at-home advisories stemming from the coronavirus pandemic. Tokyo’s Shuto Expressway has seen a 60 percent drop in traffic, meaning it probably has not been this traffic-free since … Continue reading
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SHOWA SNAP: Kawaramachi-Sanjo, Kyoto, 1972
Kawaramachi-Sanjo, a shopping and nightlife district just northeast of the historic Gion section of Kyoto, was a lively spot after the sun went down. Sharp cars would cruise down Kawaramachi street, past a Fujiya Grill. On this particular 1972 evening, … Continue reading
SHOWA SNAP: Peko-chan looms large over Ginza, circa 1964
Four hundred years ago, Sukiyabashi was a bridge crossing the outermost moat of Edo Castle, which separating nobles and samurai from ordinary townsfolk. Post-war, it became one of the two main intersections in Tokyo’s ritzy Ginza shopping district. In 1964, … Continue reading
