Tag Archives: yutaka katayama

JCCS 2015: A tribute to legendary figures in Z-Car history

When it debuted in 1969, the S30 Z promptly redefined the sports car, tearing down any remaining barriers, psychological or otherwise, to owning a Japanese car. It became the first piece of Nihon steel you could own with pride in America, which set the Z … Continue reading


EVENTS: Cars & Coffee Nashville, a tribute to Mr K

As most of you know, Nissan USA’s headquarters is located in Nashville, Tennessee. This past Sunday the local Cars & Coffee event, held near the main offices, was a tribute to a man pivotal in building Nissan’s American presence, Yutaka Katayama, the … Continue reading


MOTORSPORT: Mr K and the rise of Nissan racing

Yutaka Katayama, who passed away last month, was unlike most executives. There was more than just spreadsheets and sales statistics to him; he was a true motoring enthusiast. Although this is exactly the type of automotive executive enthusiasts in the outside … Continue reading


QotW: What’s your biggest JNC regret?

You hear these stories all the time: “I should’ve never sold that car.” “One day it was gone and the owner said he sold it for scrap.” “I bought a Chrysler Sebring.” Life is full of regrets, and cars are a … Continue reading


Mr K designed this Tokyo Motor Show logo

With the news of Mr K’s passing this week, we thought it might be a good time to reflect on his accomplishments, both in and outside of Nissan. Yutaka Katayama’s work extended far beyond the walls of Nissan Motor Corporation, and benefitted the Japanese … Continue reading


VIDEO: The Life and Times of Mr K

Last September, on the occasion of Yutaka Katayama’s 105th birthday, Nissan produced a series of videos honoring the influential former executive. The sad news came out of Tokyo today that Mr K had passed away on Thursday, but as you can … Continue reading


RIP Yutaka “Mr K” Katayama, 1909-2015

Yutaka Katayama, beloved former Nissan executive and noted sports car enthusiast, passed away Thursday at the age of 105. Known as “Mr K” and respected and adored by legions of Nissan owners, Katayama was responsible for many of the early successes of … Continue reading


EVENTS: 2013 Japanese Classic Car Show, Part 01 – Debuts and Historic Cars

With the Japanese Classic Car Show closing in on a decade, the theme of its 9th holding could be summed up in one word: More. More cars, more rarity, more stock survivors, more booths, more people, and more staggering Nihon … Continue reading


EVENTS: 2012 Japanese Classic Car Show, Part 05: Sports Cars

You want Zs? You got Zs. We begin Part 05 of our 2012 JCCS coverage with the seminal Japanese sports car, the one that forever changed perceptions of what it meant to be “J-tin” and swept America by storm. Here … Continue reading


JCCS Preview: Happy 103rd Birthday to Mr. K

This Saturday, September 15, is not only going to be the 8th Annual Japanese Classic Car Show in Long Beach, but Mr. K‘s 103rd birthday as well! That’s right, Yutaka Katayama was born way back on September 15, 1909, around the … Continue reading


Fuji-go and Sakura-go Ride Again

53 years ago, Nissan sent a pair of Datsun 210 sedans to compete in what was known as the “World’s Cruelest Rally.” The 1958 Around-Australia Mobilgas Trial was a tortuous, 19-day circumnavigation around the continent, over mostly unpaved roads. Named … Continue reading


"Datsun/Nissan: The American Story" Exhibit Opens at San Diego Auto Museum

If you’re going to be in southern California this summer, be sure to stop by the San Diego Automotive Museum for an exhibit called “Datsun/Nissan: The American Story.” In addition to classic Datsun and Nissan cars, there will be tons of … Continue reading


Mr. K Talks Z-Cars: Yutaka Katayama opines on the Nissan 370Z, Toyota FT-86, Datsun 200SX, toy ponies, and the future of driving. Full article at Racer.com.


"Crazy Nobe" Wakatsuki, First Datsun Importer, Dies at 81

As we all know, Nissan officially came to the US in 1960. But you’ve probably seen a small number of Datsuns built before then lurking around in barns and collections. Where did they come from? The answer is a man … Continue reading


Mr. K's 100th Birthday Party at the Datsun Heritage Museum

As we mentioned last week, the Datsun Heritage Museum observed Mr. K’s 100th birthday on September 19.  A Datsun-only car show was held in Katayama-san’s honor, and here are the photos. Lest we be found guilty of portraying Zs and … Continue reading


Happy 100th Birthday to Mr. K!

Yutaka “Mr. K” Katayama, president of Nissan USA during the heyday of the Datsun brand, turns 100 today! Mr. K was dispatched to the US in 1960 to handle the west coast operations of a little known startup marque from … Continue reading


Yutaka "Mr K" Katayama Inducted into Japan Automotive Hall of Fame

In a ceremony last month, Yutaka Katayama has finally been inducted to the Japan Automotive Hall of Fame at the age of 99. Known as Mr. K to his fans, he presided over Nissan USA during its formative years in … Continue reading