Tag Archives: subaru
“Twenty years ago, no one was at our booth,” recalls Kazuhiro Abe, chief engineer of the 2017 Impreza. He was reminiscing about the launch of the third-generation Legacy at the Chicago Auto Show with a wry smile. He had joined the … Continue reading
In a year of momentous anniversaries for Japanese automotive institutions, one stands above all others in shaping the cars we love. Fuji Speedway, which opened in 1966 and turned 50 this year, has been the birthplace of countless legends, whether … Continue reading
“We made the SVX from our hearts,” said Nobumasa Saeki, general manager of Subaru’s engineering division 25 years ago, in a booklet published at the model’s release. “It is the kind of car that we wanted to drive. It was … Continue reading
What’s Japan’s oldest automaker? Like most questions, the answer isn’t necessarily a simple one, but there’s one thing that we can guarantee. It’s not Toyota, Nissan, Mazda, or any of the marques you might expect. One candidate, however, is Isuzu, … Continue reading
Lead vehicle designer Shinroku Momose “was not fussy about the engine,” recalls Motomitsu Honda, who worked in Subaru engine department in 1966. Momose merely “presented the required dimensions and performance and said that any type of engine would suffice providing … Continue reading
The Subaru Rex Combi VX Supercharger was introduced in March 1988, and along with it came a snazzy new ad campaign. The addition of a supercharger to the 550cc kei hatchback boosted output from 36 to 54 horsepower, which doesn’t sound like … Continue reading
By any standard the Kiryu Classic Car Festival is a memorable and diverse gathering of kyusha with no shortage of charm. Even better, however, is that after the car show part of the event concluded, the cars go for a parade through the streets … Continue reading
“Honda for Life” is the motto of Ryu Asada, star designer at Hot Wheels. Born in Osaka, Japan and a lover of cars since infancy, he’s the man responsible for the Hot Wheels CRX, S2000, EF Civic, 1990 NSX, Integra … Continue reading
The Kiryu Classic Car Festival holds a special place in the history of JNC. Back in 2006, long before any other English-language sites were interested in kyusha, it was the first show we covered in Japan. That also happened to be the first time … Continue reading
In Part 01 of our coverage of Tokyo’s Classic Car Festival at Meiji Jingu Gaien Park, I had just finished rolling up my tongue back into my mouth from which it had dropped, Tex Avery style, due to the cars brought out … Continue reading
During the end of November, Tokyo was gray, hammered by a never-ending barrage of snow. Two weeks earlier there had a bone-shaking earthquake. Luckily, last Saturday welcomed us with a clear blue sky and a crisp, dry late-November day. The 26th marked … Continue reading
In Part 02 of our grand tour through central Japan, we experienced some of the best touge roads the country has to offer. After making it as far west as Matsue City, we decided to head back home to Chiba via a … Continue reading
Eleven years ago when the Forza franchise originally launched there was an AE86, an R32 GT-R and that was about it for JNCs. Over the last decade, however, more and more have been added to the game. Over the weekend, the … Continue reading
Before “Confidence in Motion” and “The Beauty of All-Wheel-Drive,” Subaru was marketed in the US as reliable and economical. But as today’s kidney car demonstrates, the automotive division of Fuji Heavy Industry was long a pro at making singularly awesome … Continue reading
In an already packed calendar, a new event has appeared on the Japanese auto show roster. Recently, Tokyo hosted the inaugural Automobile Council, an affair whose stated goal was “Encouraging car culture to blossom in Japan.” That’s a noble aim if there ever was one, … Continue reading
Is your desktop a little dull? Perhaps you need a car-shaped mouse so you can make “vroom-vroom” noises as you move your cursor across the screen. Camshop is a Japanese company that makes computer peripherals that look like real cars.
The Japan Society of Mechanical Engineers has certified the Subaru 360 as part of the the nation’s “Mechanical Engineering Heritage.” It is only the second car in the organization’s 119-year history that an automobile has received this honor. So what … Continue reading
Last week was the annual Matchbox Collector’s Convention in Albuquerque, New Mexico. Mattel took the opportunity to reveal the cars and trucks of their 2017 lineup, and there are several that will surely be of interest to JNCers.
Even before he stepped into his current position as head of global design of Subaru, Mamoru Ishii was already working on revamping the design language of his firm’s cars. The next evolution of Subaru styling will soon ripple across the lineup.