Anyone who is into Japanese cars needs no introduction to BRIDE. The racing seat company has produced all manner of butt-holders for the aftermarket and racing community. However, in response to the coronavirus pandemic, the company says it will use its racing seat knowledge to create branded face masks as well.
The BR3D mask has a four layer construction that includes polyester, UV-protection fabric, and an outer layer made from the excess material typically discarded when making racing seats. According to BRIDE, the inner surface remains cool (relative to standard masks, we presume) so you can wear it comfortably even in Japan’s humid summers.
The straps are made of satin and are adjustable, to reduce discomfort from having elastic bands tugging at your ears, and it can withstand repeated washings. The BRIDE logo is woven into the front, but the company says that the position of the logo may vary from mask to mask because it is made from seat covering scraps. The price is ¥3,000 ($28 USD) and will be available in Japan anywhere BRIDE products are sold. If the coronavirus struck 20 years ago this would probably be all the rage among JDM fans, but right now that price seems a bit steep. The mask goes on sale June 26 in Japan.