Danger to Manifold! The rumors we feared were true. Scarcely believable, but true. Mitsubishi announced today that it is reviving the name of a beloved sport coupe to use on a new crossover model called the — are you ready? — Eclipse Cross. This leads to the obvious question of, “Why, for the love of Amaterasu, why!?!?!?”
The company acknowledges the name’s cachet — “the Eclipse Cross name references the Eclipse sports car which amassed more than 1.4 million sales, mainly in North America between 1989 and 2012” — before drenching it with some Grade A bullshit linking the name to the actual astronomical event:
Eclipse Cross’s beautiful, dynamic form serves to bring about the same sense of excitement and inspiration as the diamond ring seen immediately before and after a total solar eclipse does. The high-saturation red body color newly developed for the model is also reflected in the name to evoke the brilliance of the prominence seen during the total solar eclipse.
Clearly words don’t matter any more, so why not? Just go ahead and burn any remaining shred of faith enthusiasts may have been clinging onto and accept your destiny as Nissan’s B. Next up, a Starion i-MiEV.
Now we know how all those muscle car fans felt when the Big Three were bringing back names like Malibu, Le Mans, and, yes, Challenger. Maybe this is some sort of karmic revenge? The The Eclipse Cross will slot in between the Outlander Sport and actual Outlander (which makes even less sense) and debut at the Geneva Motor Show in March.