Tag Archives: lambda

Mitsubishi of Choshi, Chiba Prefecture Circa 1977

Looking at old dealership photos is like stepping into a time machine. One fateful day in what appears to be 1977, an employee at Choshi Mitsubishi in Chiba Prefecture decided to take some photos of his or her workplace. If … Continue reading

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EVENTS: 2012 Japanese Classic Car Show, Part 09: Editors’ Choice

It should be no surprise by now that the Japanese Classic Car Show continues to grow each year, but we still weren’t quite prepared for just how much bigger and better it was for 2012. Let’s recap some of the highlights … Continue reading

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EVENTS: 2012 Japanese Classic Car Show, Part 04: Luxury & GT

By the mid-70s Japanese automakers had their sights firmly set on comfortable long-distance runners that could eat up highway miles. They were often luxurious too — well, more luxurious than a Datsun 510 at least — and built for the new … Continue reading

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Dodge Challenger and Colt, By Mitsubishi!

Silent shaft technology! Rally cluster! Power mirrors! Four-wheel disc brakes! Handsome wood-grain paneling! These were the selling points for members of the Triple Diamond Mafia infiltrating the Dodge lineup in 1978. Game show host Wink Martindale narrates this promotional video … Continue reading

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Classic CM: Mitsubishi Galant Lambda & Sigma Eterna

We’re always looking for Mitsubishi-related posts for the all-important job of keeping both Matt and the triple diamond mafia happy. To be honest, there isn’t much to this late-70s commercial for the Galant Sigma Eterna and Galant Lambda Eterna. But … Continue reading

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