Tag Archives: fuji heavy industries

NEWS: Happy 60th birthday to Fuji Heavy Industries

Rejoice, Subarites, for it is the 60th birthday of your beloved parent company. Fuji Heavy Industries was founded on July 15, 1953, formed when five former companies of the disbanded Nakajima Aircraft Company. The new logo showed five smaller stars … Continue reading

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Grand Touring: A Weekend in Nagano Prefecture

Eight-and-a-half feet of reliable snowfall blankets the mountains of Nagano Prefecture each winter, transforming quaint and quiet towns into temporary getaways for Tokyo-ites. When the snows disappear so do the downhill skiers and onsen soakers, but local FJ40 Land Cruisers stay to witness the spring thaw. … Continue reading

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The Story of Ronald Reagan’s Subaru BRAT

Here’s proof that Subies aren’t all driven by tree-hugging bleeding hearts. At least one was driven by a tax-slashing, commie-hating Reagan-style capitalist — Ronald Reagan himself. We mentioned the Gipper’s Subaru BRAT a couple of years ago, but now Benjamin Preston of Petersen’s 4Wheel … Continue reading

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Friday Video: A Brief History of Subaru

I can’t even remember the last time we posted a Subaru topic. So here’s one for all you Fuji Heavies, a corporate video showing the history of the company.

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EVENTS: New Year Meeting 2011 Part 04: Kei Jidosha

If a flux capacitor equipped kei car from 1960 traveled to the present, it’d be totally jealous of the “massive” 660cc displacement its modern counterparts enjoy. Back then, maximum allowable engine size was a scant 360cc. But as the Mazda … Continue reading

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