See what Toyota USA looked like young and sexy

Toyota USA has launched its new Facebook timeline, populating it with some rarely-seen vintage photos of its early years. Like many over 50, its run into a few snags with the newfangled technology.

For example, next to the caption “The 1976 Celica becomes the first Toyota vehicle to win the ‘Import Car of the Year’ Award” is the above photo of a 1971 Celica.

At 1958, beside “Toyota sales begin in California with just 288 vehicles: 287 Toyopet Crown sedans and one Land Cruiser.” there’s this photo of an at-the-time-non-existent S40 Crown. Oops. We’re sure they’ll work out the snags soon, but in the meantime it’s still a nice little peek at the Big T’s baby pictures.

[Images: Toyota]

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10 Responses to See what Toyota USA looked like young and sexy

  1. Koich said:

    Rush job by a marketing agency?

  2. Tyler said:

    I didn’t know Toyota made VW Microbuses. Must have been a precursor to the Chevroyota Cavalier…

  3. Lincoln Stax said:

    In that top pic, what is the tiny car way down in front? It looks like it’s parked between a couple of BMW 1800s.

    • mario said:

      bmw 700 ls coupe’

    • cesariojpn said:

      Looks like a Nash Metropolitan.

      • Tyler said:

        Hmm, the Nash doesn’t have that chrome B pillar. Consider it’s in the company of BMW’s, do you think it could be an NSU Sport Prinz imported by a serviceman?

        • Baskingshark said:

          It’s a BMW 700 Coupe.

          • Lincoln Stax said:

            It looks like you and Mario are correct. I thought it looked familiar. When I was in junior high school, the older brother of a friend of mine had a 700. When he went off to college, he left it in a barn on the property. I used to love to go check it out sitting there in the gloom. I don’t know whatever happened to it.

  4. gaijinshogun said:

    It’s amazing how many errors there are on the photos alone. Scanning quickly I also see that a Prius identified as a Sienna, a NUMMI Corolla is identified as a FSX116??, and a picture of a “U.S.Stout” model never sold in the U.S. Then again, is this part of the nostalgia as a modern interpretation of the ENGRISH from the old Toyota brochures and manuals?

  5. seventhskyline said:

    They’re clearly not posting for trainspotters; An old landcruiser and an old crown accompanied by a caption regarding an older landcruiser and older crown is close enough to give a sense of what is implied for most. Accuracy would be nice but really its probably not a ‘biggie’ in the scheme of things.