We are seriously behind in showing Mitsubishi love so here’s a double dose of commercials for you.
Japan is such a small country that it was often fashionable for automakers to ship their cars overseas and drive them across exotic continents, starting with Toyota and Nissan sending cars to compete in Australia’s Mobilgas Rally in the 50s.
Mitsubishi had tremendous success rallying their Lancers in Africa in the 70s, but curiously, this 1978 ad makes no mention of it at all. Instead, they show the cars on a South American expedition that ends up in Rio De Janeiro, Brazil. The signs on the cars seem to indicate this was a promotional tour to demonstrate the car’s mettle and not an actual race, though precious little information can be found about this trip.
The second commercial in the video is for the Mitsubishi-sponsored Mirage Bowl, which was an annual US college football game held at the Tokyo Dome from 1977 to 1986.