Tag Archives: this american life

NUMMI: General Motors’ Wasted Golden Opportunity

Remember when everyone and their cousin was driving an AE82 Toyota Corolla/Chevy Nova? They were coming from Fremont, California’s NUMMI, birthing ground of more than 8 million cars, and it will build its last one tomorrow. Twenty-six years ago, Toyota … Continue reading

Posted in toyota | Tagged , , , , , , , , | 6 Comments